We are so often burdened by the magnanimity of the food brands that we tend to miss out on the delicious and tasty food local or lesser-known brands have to offer. The food is something that must be tasted on regardless of the prominence of the brand name. Many people do adhere to it, especially the foodies who are passionate and in perpetual search of good food. Thus, the ventures offering a great deal of food with the ambiance that complements the nature of the food are very successful.
Mumbai is an urban city with a populous that represents Indian taste and choices of the time. Many unconventional food joints have made quite a name for themselves in the city, and some international brands are gradually getting a foothold in the city. If you are a young entrepreneur looking for franchise opportunities in the food and beverages sector, then these ventures, however unconventional, are worth looking out for, and they may reap a greater return on investments.
Bistro 57 –
As a rule, it is wise to invest in a business that caters to the young adults of a first tier city. Started in 2015 in Kamala Nagar, Bistro 57 has a niche audience in young adults and teenagers. It offers fast food that is of high quality, reasonable price, and so delicious that in a low-key way, it has gained a lot of traction ever since its inception.
A city like Mumbai, which has speed in its genes, a city that never sleeps would munch on fast food franchise that offer quality in budget constraints. USP behind the success of Bistro 57 has been the college students, and it has been wise to choose such locations for their outlets, which would expect a large number of footfalls from college-goer students.
At the moment, Bistro 57 has 20 outlets spread across Delhi-NCR, and it would now move to key metropolis cities, of which Mumbai would be on top of the list. If one is interested in owning a franchise of Bistro 57, the initial investment is around 15 lakhs, and the space required to open an outlet is approximately 200-400 square feet. The owners seek a royalty of INR 15,000 per month. The business of Bistro 57 would gain traction rapidly if done in a city like Mumbai with the passion of a young entrepreneur.
Kathi Junction –
The quick-service food chains are always a success if the quality that they have to offer is on par with any other premium restaurants. Navneet Sajwan, the idea and brains behind the Kathi junction, was always attracted to delicious quick foods. The Kathi junction is a testament of his venture into the F&B industry for the realization of his ideas of a quick-service food joint.
Kathi junction’s USP lies in the premium quality of tasty food that they offer within a short amount of time, and this has made it an instant hit in cities. Kathi rolls are simple, flavored, and fulfilling – to borrow the organization’s words – have a great fan following of it. The Kathi junction food franchise has the benefit of low royalty and the helpful team of Kathi junction that goes beyond the standard ways to help their associates.
Started in 2009, Kathi junction is best for metropolis cities, and the dynamic menu of the outlet is customized according to the local taste. Investment for a Kathi junction outlet is from as humble as seven lakhs to a big outlet around 30 lakhs. The space required is also flexible. To our mind, it would be an excellent investment to start with.
Dosa factory –
South Indian food is wow! India is such a diverse and fulfilling country in terms of foods that a Marathi would munch on Dosa and would rave about the delicious nature of the humble and straightforward food. Dosa factory started in 2016, aims to preserve the authentic south Indian taste of their dishes. But, the menu is not restricted to only dosas and south Indian delicacies but also mouth-watering dishes from the various parts of the country.
Dosa factory won the millennium brilliance award in 2018, but still, the priority of owners is to satisfy the customers and be honest about the feedback they receive. The constant emphasis is on improving customer satisfaction as for a food place, word of mouth is the best advertisement.
Investment sought around, in the beginning, is in the range of 20 lakhs to 83 lakhs. Approximately 350 to 2250 square of space is required to open the outlet, and the company seeks a royalty of 6 percent on the franchise’s net revenue. The Dosa factory also provides the menu support to their franchises and enhances the quality of their food to please customers.
Karan Makan
Technology Engineer and Entrepreneur. Currently working with International Brands and helping them scale their products Globally through different ventures. He owns Multiple Food Brands and is on a continuous spree to acquire many more businesses in the coming years. With over 10 years of experience and strong background in Brand Acquisition, Karan Makan is soon poised to be a Brand in the coming years.
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